Man with dark hair and a full beard with some gray strands, wearing a dark blue shirt with small dots and a black quilted vest. He has a blue lanyard around his neck. The background is dark with a subtle pattern of horizontal lines and the letters "FB.

Reggie Ordonez

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4 Articles

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About the Author:

Reggie Ordonez is the founder of Forward Brands, a company that helps founders clarify their marketing message. He’s also the Executive Advisor of Programs for Warrior Rising, where he helps veterans achieve their business goals. When not working, Reggie enjoys his family, the outdoors, and hitting the jiu-jitsu mats.

More from Reggie Ordonez

(Oregon Army National Guard Photo by Staff Sgt. Anita VanderMolen, 115th Mobile Public Affairs Detachment)
Veterans Benefits

How to conduct an effective customer discovery interview for your veteran-owned business

By Reggie Ordonez

Brenda Pickett, center, director, Office of Small Business Programs at the Office of Naval Research (ONR), talks with visitors to the ONR exhibit at Modern Day Marine. ONR’s Office of Small Business Programs is a small business advocacy and advisory office responsible for insuring that small business, small disadvantaged business, historically underutilized business, veteran-owned small business, service-disabled veteran-owned small business and women-owned small business concerns, including Historically Black Colleges and Universities and Minority Institutions (HBCU/MIs), participate in ONR's acquisition program both as prime contractors and as subcontractors. (U.S. Navy photo by John F. Williams)
Military Life

How to write a killer value proposition for your vet-owned business

By Reggie Ordonez

Secretary of the Air Force Barbara Barrett speaks at the commencement of the U.S. Air Force Space Pitch Day, Nov. 5, 2019, San Francisco, Calif. Air Force Space Pitch Day is a two-day event hosted by the U.S. Air Force to demonstrate the Air Force's willingness and ability to work with non-traditional startups.
Feature

3 Tips to grow your business with simple and clear messaging

By Reggie Ordonez

A group of people standing on a stage holding a large check for $20,000 made out to Mil-Spec Manufacturing, a trophy, and a championship belt. In front of the stage are several rifles displayed in cases. The group appears celebratory, with some smiling and posing enthusiastically. The background is a dark curtain.
Military Life

How to reclaim your entrepreneurial spirit and dream big

By Reggie Ordonez